Ballard Designs to Rent Closed Blackfinn Restaurant in Downtown Markets | Jax Daily Record | Jacksonville Daily Record
Ballard Designs signed a lease to convert the former Blackfinn Ameripub into downtown markets, relocating from an online space to nearby downtown St. Johns.
The Atlanta home furnishings, design and home furnishings store plans to renovate the restaurant, which closed in 2022 and opens in the first quarter of 2023.
âThe Jacksonville market has always been a very popular market for our customers. Now they will be able to see even more products, in a new setting and always with our exceptional standards of excellence, âsaid Dominic Milanese Jr., Senior Director of Retail Sales for Ballard Designs.
Milanese said on Nov. 8 that Ballard Designs will move approximately 9,000 square feet that it leases to 10275 Buckhead Branch Drive, # 101.
The Blackfinn space at 4840 Big Island Drive will be remodeled into a 12,000 square foot store that will allow Ballard Designs to devote approximately 1,000 square feet to showcasing its outdoor furniture and decor, he said. declared.
Milanese declined to disclose the cost of the renovation, but said it would be a multi-million dollar project.
Shopping Center Group Partner and Senior Vice President, Stephanie McCullough, and Vice President Kelly Pulignano represented the owner of The Markets at Town Center, Hines, in connection with the rental agreement.
Milanese said the Ballard Designs St. Johns Town Center store “has been a very good location.”
He said the move would coincide with the expiration of the lease.
âThe existing store has been in the same space for almost 15 years,â he said.
âMoving gives us the opportunity to show our product in a new way. “
He said Ballard Designs will be working with a new layout and new fixtures “while remaining relevant and sharing a more evolved space, much like our clients do with their own homes.”
Milanese said Ballard Designs started as a catalog company and created an online presence. It started growing in stores about 15 years ago, and Jacksonville was one of the first.
In 1997, she joined Cornerstone Brands, which includes Frontgate, Garnet Hill and Grandin Road. In 2007, Cornerstone became part of Home Shopping Network Inc. In 2017, QVC purchased Ballard, the sister brands and HSN and renamed Qurate Retail Group.
The Qurate Retail group includes Zulilly.
Milanese said Ballard Designs has 16 locations, the closest to Jacksonville in Tampa.
The furniture and decor industry has benefited from the impact of people working from home due to the COVID-19 pandemic that began in March 2020.
Milanese said Ballard Designs has seen an increase in business but has been doing well for decades.
âWe’ve been a very successful company for 40 years, even before COVID,â Milanese said.
He said Ballard Designs was considering expanding and renovating its outlets.
He also said Ballard Designs has been able to maintain a good position with its inventory as other companies face supply chain challenges.
Milanese said 90% of its upholstery is made in the United States, avoiding having stocks stranded on ships in ports.
He describes Ballard Designs products as a traditional style that also remains innovative and current. His website says he is known for his distinctive European influence.
Ballard Designs offers custom furniture.
âWe are a one stop shop for the home,â said Milanese.
This includes upholstery, sofas, chairs, dining sets, sideboards, hutches, home office furniture, bedding, table accessories, kitchen utensils, art. wall, lighting and more.
Blackfinn closed on October 14, 2018. It leased the nearly 9,700 square foot building from owner Hines.
Property records show that the building was developed in 2010. Its interior space is 9,620 square feet but the gross area is 12,320 square feet, including the total square footage of all areas of the building.
For the original Ballard Designs store in Jacksonville, the city issued a building permit on October 2, 2007, for a construction of $ 1.04 million for 10,346 square feet of space for this store.
Milanese said The Markets at Town Center’s lease is around 10 years.
The city is considering a permit application for US Construction Group of Mullica Hill, New Jersey, to demolish the interior space of Blackfinn at a cost of $ 85,000.
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