After, Inc. and PermaPlate® Partner to Provide QuickCover® Powered PermaPlate Furniture Protection to Online Furniture Retailers | national news

NORWALK, Connecticut, Jan. 5, 2022 (SEND2PRESS NEWSWIRE) –– After, Inc., the leading customer experience technology company providing software and services to the world’s leading manufacturers, retailers and merchants, today announced its partnership with PermaPlate Furniture, the furniture protection plan division of PermaPlate ®. PermaPlate® recently extended its warranty administration solutions to provide furniture coverage to online furniture and home furnishings retailers.

Furniture and household goods e-commerce generates $ 55 billion in revenue in the United States, according to Statista estimates from September 2021 – 12% of total retail e-commerce and the fastest growing sector, beating fashion and electronics. Given PermaPlate’s reputation for delivering a world-class experience to its customers, it chose to partner with After, Inc., which has been providing the best after-sales service to global retailers and manufacturers since 2005.

“Over the past fifteen years, After, Inc. has helped some of the world’s biggest brands like Electrolux, Ford, Harley Davidson, Toro, Husqvarna, Canon and Bass Pro Shops transform their warranty programs,” said Nate Baldwin, CEO of After, Inc. “Now we’ve used this knowledge and expertise to help our customers optimize their product registration, service contract sales, analytics and program management, and we’ve built the platform- QuickSuite form. A key difference in our QuickCover® technology is that it does not compete with manufacturers, retailers or TPAs ​​- like PermaPlate Furniture – who have their own service contract programs. Instead, it provides the technology they need to maximize their own online protection plan sales. We are thrilled to partner with PermaPlate Furniture to offer its Furniture Protection Plus plans powered by QuickCover®.

“After, Inc.’s QuickCover® technology was the obvious choice for PermaPlate Furniture,” said John Nisson, president of PermaPlate®. “After knows how crucial the customer relationship is for manufacturers and retailers. They also understand the fundamental nuances and market demands for manufacturing limited warranties, and how to provide customers with the best aftermarket experiences. After aligns with PermaPlate Furniture’s strategic expansion plans to provide innovative solutions to online furniture retailers. Its QuickCover® platform will allow any online furniture retailer to easily implement and offer PermaPlate furniture protection plans with confidence within minutes using native APIs of e-commerce platform like Shopify. and Magento.


After, Inc. ( is a pioneer in the warranty service industry. Since 2005, After, Inc. has partnered with some of the world’s leading brands to help transform their warranty business, improving customer satisfaction after purchase, increased product reliability, branding deeper and additional income and profit opportunities. The company launched QuickSuite, in 2021, a modular set of SaaS technologies to help manufacturers, retailers and online sellers build closer relationships with their customers and generate lifelong satisfaction, loyalty and revenue after point of sale. sale.

Headquartered in Norwalk, Connecticut, with offices in New York, After, Inc. is part of Galway Holdings Group, a financial services distribution company focused on data analytics, technology transformation and innovative risk sharing solutions. . Learn more:


PermaPlate® is headquartered in Salt Lake City, Utah, and is an industry leader in the manufacture of appearance protection products and in providing world-class warranty administration services to thousands of retailers in the United States, Canada and Puerto Rico.

PermaPlate Furniture ( occupies a unique position in the Appearance Protection Guarantee industry, leveraging nearly 44 years of rich company history and customer service expertise from over of 27,000 furniture stores and online retailers in the United States and their valued customers.


Stacey Wisniewski

After, Inc.

[email protected]

Phone number: 615-934-1817


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This press release has been published on behalf of the information source (After Inc.) who is solely responsible for its accuracy, by Send2Press® Newswire. The information is believed to be accurate but not guaranteed. Story ID: 77975 APDF-R8.2

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